In today’s digital world, there are countless ways to market yourself and your business, to the point where it can feel overwhelming and daunting. Sometimes, despite producing top-quality content, we still can’t seem to attract our ideal clients. Our guests today will help demystify the digital marketing landscape and break down strategies for building a content fortress.

“One of the best tools for communication is story.” – Martin Huntbach

Joining us today are Martin Huntbach and Lindsay Cambridge, the duo behind Jammy Digital, an award-winning SEO and content marketing agency for business owners who aren’t afraid to stand out. Their bestselling book, “Content Fortress,” breaks down eight content pillars that will help your business.

Here are some things we discuss in this episode:

“What’s the entire journey from start to finish from awareness right through
the buying cycle and beyond?” – Martin Huntbach

Martin and Lindsay also break down all we need to know about sales content. This is something that a lot of us are uncomfortable writing because we don’t want to come across as too sales-y or in-your-face, but this is more than just presenting yourself. It’s about letting your ideal clients know who you are and how you can help them. It’s about starting the customer journey even before they book a call with you or sign a contract.

Don’t miss this opportunity to revolutionize your digital marketing game. Be sure to grab a copy of “Content Fortress” and tap into all the knowledge and strategies shared by our guests. Listen in if you’re ready to take your content strategy to the next level.

Links from Today’s Episode:

Jammy Digital Website

Jammy Digital Facebook

LinkedIn Jammy Digital

Jammy Digital YouTube

The post Building a Content Fortress with Lyndsay Cambridge & Martin Huntbach appeared first on Web Design | SEO Strategy | Kajabi Expert.

One of the things I talked about in last week’s episode was you do you.

Well, today I’m talking to Jen Liddy, a content creation specialist. She helps people create content in a way that’s easy and sustainable.

We know creating content is important. And still, many of us struggle. Jen starts by explaining the 2 camps of people who struggle with content. I promise you’ll see yourself in one of them!

Next, how do we put the content out there? Creating is one thing, but how can we share it with people who are looking for the info? Jen covers that too!

People will fall in love with you when you show up as yourself.

Jen shares how with her 5 Steps to Batch and Repurpose Content Planning System. Here are the highlights:

Links from Today’s Episode:

Get Jen’s Planner Tool

The Content Creator’s Studio

The post Content Creation with Jen Liddy appeared first on Web Design | SEO Strategy | Kajabi Expert.

Following the pandemic in 1918 we had the roaring 20’s. What will follow this pandemic? A new kind of renaissance! Repurposing is the best way to reflect on where you’ve been and show the path ahead. 

I’m taking my own advice and repurposing this episode about repurposing. I know, very meta. Enjoy! 

Today’s episode is about one of my favorite topics. Repurposing content. It’s not just sharing the same thing everywhere. The Long Game style is making the most of what you make.

When you create great content you still have to share it. To get the most return on your efforts, use this creation/repurposing strategy outlined on the podcast.

Here are highlights of what I break down in more detail in this episode. Be ready to take notes!

You won’t need all of these for each piece of pillar content. Pick the one or two platforms where your clients are most active and think about how you can tailor posts just for that them. I encourage you to make specific content for the specific platform for best results.

Repurposing is a creativity exercise! Brainstorm ideas and have fun with them. Remember, not everyone finds us at the same time. Share info from a few weeks ago so new followers will see it.

Be sure to get the list-building ideas related to repurposing!

Links from Today’s Episode:

MeetEdgar

Rankin Archive Instagram

The post Repurposing Your Best Content appeared first on Web Design | SEO Strategy | Kajabi Expert.

This is the one-year anniversary episode!

What a year this has been. I started my podcast during a pandemic, the Black Lives Matter movement, and a national election. And that’s just a few of the things that happened!

Events influenced the content I chose to share with you. World events affect creators, and I’m no different. Many of the episodes were about our shared experiences and I’m glad that I had this platform to have those conversations.

One of my podcast goals: create content that will last, that provides something that will be helpful and inspiring to you.

I mapped out six benefits of podcasting for this first year.

There’s great energy around the podcast.

I went from zero people engaging with my content to nearly 5000 downloads. That’s an impact I can see and measure. Even better, I get emails about the content, and questions about what I’m sharing. I’m getting pitched to be on other podcasts, and my brand and presence are growing.

It’s a joy to be creative.

Thanks to Grace and Phyllis for all the support in helping me get this published each week. Thanks for listening. Year two is on the way and I am glad you are here with me.

Links from Today’s Episode:

The LONG GAME is… Noticing

Video Made Easy with Holly Gillen

The LONG GAME is… Rest

Love Them or Hate them Facebook Ads are a Long Game Strategy

5 Mistakes Entrepreneurs Make When Launching with Krista Smith

The Long Game is… Working Smarter Not Harder

The post What I Learned from Creating A Podcast appeared first on Web Design | SEO Strategy | Kajabi Expert.

I’m so excited to share with you a new social app where you can present a new way to connect and learn new things from the experts. Join me and make the most of your time on Clubhouse with today’s episode.

Clubhouse is a very diverse platform.

For me, it is a knowledge-gathering audio platform that allows you to participate in a discussion with thousands of people, all of whom may have different ideas. For instance, one of my favorite rooms consists of well-known creators.

I’ll also discuss what I learned about expert strategies for how to be successful and what tools to utilize.

How can you get / where can you download the Clubhouse App?

The answer may surprise you! What I can say is that Clubhouse has its own features.

I also discussed:

What can Clubhouse do for you?

I share tips on how to improve your content strategy and Bio to make your profile stand out from the crowd. I also discuss why collaboration is a great place to start, and more–so be ready to take notes!

People are eager to learn nowadays, but you have to be ready to provide them with the information that they need. In other words, be sure to let people know where to find you.

Finally, I’m also curious about how Clubhouse will grow in the future. Will it end up offering competition to podcasts? What do you think?

Share and connect with me @sandrasky.

Links from this episode:

Clubhouse App

Laura Belgray Clubhouse blog post

The post The Long Game is… Strategies For Clubhouse appeared first on Web Design | SEO Strategy | Kajabi Expert.