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In a world where everyone is doing - its easy to get lost in a sea of comparison, secret tricks and promises of overnight success.

The Long Game is my approach to business - the actual day in and day out philosophy that you have to show up, you have to do the work, and there’s no quick fixes for long term success.

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Creative Confidence with Cara Steinmann

By Sandra / December 8, 2023
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Unleash your creative potential and defy societal expectations as guest Cara Steinmann challenges the norms, embraces messiness, and empowers business owners to think boldly and authentically, igniting a battle between conformity and innovation. Cara Steinmann is a highly accomplished business development strategist, community builder, and certified meditation and mindfulness coach. She has dedicated her career…

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Paranormal with Dr. Kristy Sumner and The Historic Scott County Jail

By Sandra / October 27, 2023
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As we approach All Hallows Eve this week, I wanted to replay this episode with Dr. Kristy Sumner and how she built a unique business around the concept of the paranormal. Now of course, the timing is right for some scares and other worldly-ness, but the timing is also right for a lot of what…

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Entrepreneurs on Fire with Kate Erickson

By Sandra / September 8, 2023
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In this episode of The Long Game, we’re diving into the world of podcasting, entrepreneurship, and transparency as a business strategy. If you want to learn about building a thriving podcast, cultivating a passionate community, and achieving financial freedom, stick around because this episode is just for you. Our guest today is the remarkable Kate…

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Building Community on Instagram with Sue B. Zimmerman

By Sandra / April 28, 2023
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There’s a common belief that in order to build your Instagram following, create a viral post, or develop your community, the platform would have to be treated as a second job, almost. You may think you have to spend hours and hours to craft that perfect post and connect with people. But how true (or…

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Ancient Herbs in Modern Ways with Shannon Mayernik

By Sandra / April 7, 2023
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As business owners in different fields, we might be working in different industries, but as we interact with other entrepreneurs and hear about their journeys, we learn that we share many of the obstacles, struggles, and experiences. Today, we’re talking all about the journey of building an herbal apothecary business and sharing the lessons learned…

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Community & Inspiration with Artpreneur Author Miriam Schulman

By Sandra / March 3, 2023
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As entrepreneurs, we need to plan and strategize in running our businesses, but we also need to be creative. Whether it’s figuring out ways to connect with your community, designing your next product launch, or curating your digital presence. We need to cultivate space where we can be creative so we can have the next…

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How to Build Community in Your Business

By Sandra / January 20, 2023
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We all know how important communities are for our businesses. We build them and are a part of them. They’re there for conversations, support, exploration of ideas, and even sales. Our community can help our business grow, and yes, sometimes even survive. So how exactly do we build and foster our communities? Is social media…

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