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In a world where everyone is doing - its easy to get lost in a sea of comparison, secret tricks and promises of overnight success.

The Long Game is my approach to business - the actual day in and day out philosophy that you have to show up, you have to do the work, and there’s no quick fixes for long term success.

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Holiday Gift Guide 2020

By Sandra / December 2, 2020
Episode-33-Holiday-Gift-Guide-2020-Image

Welcome to the first-ever Long Game Gift Guide. I’ve been shopping early however when I looked at a few gift-guides, they didn’t really have things that I wanted for myself or for others. So, after doing my own shopping (in the name of research of course) I’ve created The LONG GAME Holiday Gift Guide. I’m…

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The LONG GAME is… Courses for Every Industry

By Sandra / November 25, 2020
Episode-32-Courses-for-Every-Industry

This topic is something that comes up nearly every day with clients. As I mentioned in Episode 30, the pandemic and related shifts in the business world have created opportunities in the digital space. If you’ve never considered a course, or if you’ve only operated offline, this episode is for you. Video learning is nothing…

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The LONG GAME is… Rocking Your Strengths

By Sandra / November 18, 2020
Episode-31-Pat-Roque-Finding-Your-Strengths

After a series of both personal and career twists and turns throughout her life, today’s very special guest, Pat Roque experienced a seismic shift in her life when her corporate career came to an abrupt end with a single phone call. Eventually, a unique gift for her 50th birthday was the catalyst for a new…

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What is Possible with Online Courses and Membership Sites Part 1

By Sandra / November 11, 2020
Episode-30-Online-Courses-and-Membership-Sites

I’m starting a series with one of my favorite topics; online courses and memberships. There’s so much to review here and I’m breaking it up into a series so I can cover it all. I jumped into this a couple of years ago with some of my clients and I want to share what I’ve…

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Pinterest Traffic Building with Penney Fox

By Sandra / November 4, 2020
Pinterest-Traffic-Building-with-Penny-Fox

Pinterest is so much more than boards with pretty pictures! Today Pinterest expert Penney Fox talks about how to use the platform as a key tool to drive traffic to your website and increase your customer base. Penney has been a Pinterest expert since 2011 and is an amazing source of information (I know because…

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The LONG GAME is… Universal Concepts

By Sandra / October 29, 2020

Whether your business relates to wellness, coaching, real estate, or something else, there are universal threads that run through all businesses. Today, I talk about what these threads are and how you can take action to tap into the information. Also the value you’ll find in other businesses, whether or not they are from within…

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The Long Game is . . . Resilience

By Sandra / October 21, 2020
Episode-27-Resilience-Taryn-Abrahams

What is resilience? Today my guest Taryn Abrahams helped me see that resilience isn’t just about pushing through and surviving. She helped me see that it’s about mental toughness and mindset. Resilience is definitely a long game strategy! Resiliency defined: Developing the skill to be able to notice your own thoughts, unhook them from non-constructive…

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10 Things to Know About Keywords

By Sandra / October 14, 2020
Episode-26-All-About-Keywords

This topic is near and dear to me. I know it’s not sexy, but it’s so important I knew I had to have an episode about keywords. Here’s why it’s important. Keyword research leads to being found online. Which is the entire point of having a website and online presence. I know there is a…

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The LONG GAME is… Process

By Sandra / October 7, 2020
The-Long-Game-is-Process-Image

Today, I dive into the topic of processes following a conversation with Krista Smith (who was a guest in episode 16), when we talked about how to create them for your business. I’ll share my best insights that resulted from that call—as well as a few bonus tips related to those “slivers of time” that…

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The LONG GAME is… Creating Content

By Sandra / September 30, 2020
Episode-24-The-Long-Game-is-Creating-Content

Did you listen to last week’s episode? In it, I talked about the different ways to identify content themes and the many uses of themes. Today, I’ll show you how to take those themes and go further into the content planning system that grows out of them. I break it all down in the following…

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I'm on my way! Listening to my own advice and the advice of the brilliant minds I have on my podcast as guests. Hop on my list for the play by play and updates on progress and be inspired to get out of your own way too!