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In a world where everyone is doing - its easy to get lost in a sea of comparison, secret tricks and promises of overnight success.

The Long Game is my approach to business - the actual day in and day out philosophy that you have to show up, you have to do the work, and there’s no quick fixes for long term success.

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The Long Game is… Your Voice as a Lead Magnet with Susan Young

By Sandra / September 30, 2022
THE-LONG-GAME-Podcast-with-Sandra-Scaiano-Your-Voice-As-A-Lead-Magnet-with-Susan-Young

What is your story? If you’re a business owner that doesn’t know your story, we’re going to expose all the ways you’re missing warm leads to grow your business. As well as opportunities for people to connect and feel more invested with you. My guest today, Susan Young, is a former on-air news anchor. She…

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The Long Game is… 1 2 3

By Sandra / September 9, 2022
The-LONG-GAME-Episode-123-The-Long-Game-is-1-2-3-with-Sandra-Scaiano

Breaking down big projects is one of the ways I help my clients. Today I share how I do this for all kinds of things. It helps me take action and make progress without feeling overwhelmed. Just give me the 1 2 3. The power of threes. You don’t have to believe me, there’s science…

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3 Ways to Build Your Business That Never Go Out of Style

By Sandra / September 2, 2022
The-LONG-GAME-Episode-122-3-Ways-To-Build-Your-Business-That-Never-Go-Out-of-Style-with-Sandra-Scaiano

In a digital age where trends, data, and feedback are instantaneous, you have to be mindful about knowing the fundamentals and timeless proven strategies that build businesses. Having a melting pot of strong business foundations with modern tools you can use to connect is how we play the long game. Today’s episode is about looking…

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Visual Thinking with Brandy Agerbeck

By Sandra / August 19, 2022
THE-LONG-GAME-Podcast-with-Sandra-Scaiano-Visual-Thinking-with-Brandy-Agerbeck

What is your thinking style? Are you creative? Critical? Abstract? Maybe you’ve never given it much thought, but the way you process information, solve problems and approach conflict and obstacles to grow your business and be your more successful self has a lot to do with how you think. Brandy Agerbeck is a graphic facilitator…

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The Long Game is… Energetic Thinking

By Sandra / August 12, 2022
The-LONG-GAME-Episode-119-Energetic-Thinking-with-Sandra-Scaiano

Energetic Thinking is a term I use. I know it’s not the most common of phrases so I’m going to break it down a bit, share what it means and how to apply it in today’s episode. Energetic thinking is when your thinking flows and you gain insights based on seemingly random experiences or something you’ve…

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Creating Content Series

By Sandra / July 22, 2022
The-LONG-GAME-Episode-116-Creating-Content-Series-with-Sandra-Scaiano

We always want to build out a runway of content before a course launch or new offer. You don’t want to be that person who never communicates until they are trying to sell something. After all, customers want to know why they should buy so make it easy for them! When I brainstormed with a…

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The Canva Recipe with Brenda Cadman

By Sandra / July 8, 2022
THE-LONG-GAME-Podcast-with-Sandra-Scaiano-The-Canva-Recipe-with-Brenda-Cadman

What I love most about talking to other entrepreneurs is the new insights and perspectives they bring. When others share their zone of genius and methods, we learn what works and we get a sneak peek at how someone else does things. Today’s guest is a great example of that. Brenda Cadman is joining me,…

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How to Keep Connected to Past Clients

By Sandra / July 1, 2022
The-LONG-GAME-Episode-113-How-to-Keep-Connected-to-Past-Clients-with-Sandra-Scaiano

Recently, a former client reached out asking for help. Our work together ended about 5 years ago when I built a website for her. We keep in touch now and then, but her recent request was an ask for help.  Her site was down, and she was looking for a resource. I’m glad she reached…

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Navigating Economic Slowdowns

By Sandra / June 10, 2022
The-LONG-GAME-Episode-111-Navigating-Economic-Slowdowns-with-Sandra-Scaiano

I am part of several business communities and having experienced the ups and downs of business both pre-pandemic and post-pandemic, there were valuable lessons all of us had to learn. Becoming more adaptable, creative, and resilient ended up being a pandemic gift for some businesses. A recession is a period of declining economic performance across…

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Clarity in Web Design

By Sandra / May 27, 2022
The-LONG-GAME-Episode-109-Website-Clarity-with-Sandra-Scaiano

I consult with my clients all the time, and a common sticking point for most is simply not having a clear message. You’re in business, you have a product or service to market so you can close on sales and increase revenue, but not having a clear message about who you are, what you’re offering,…

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