PODCAST
In a world where everyone is doing - its easy to get lost in a sea of comparison, secret tricks and promises of overnight success.
The Long Game is my approach to business - the actual day in and day out philosophy that you have to show up, you have to do the work, and there’s no quick fixes for long term success.
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Welcome to the first-ever Long Game Gift Guide. I’ve been shopping early however when I looked at a few gift guides, they didn’t really have things that I wanted for myself or for others. So, after doing my own shopping (in the name of research of course) I’ve created The LONG GAME Holiday Gift Guide.…
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This topic is something that comes up nearly every day with clients. As I mentioned in Episode 30, the pandemic and related shifts in the business world have created opportunities in the digital space. If you’ve never considered a course, or if you’ve only operated offline, this episode is for you. Video learning is nothing…
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After a series of both personal and career twists and turns throughout her life, today’s very special guest, Pat Roque experienced a seismic shift in her life when her corporate career came to an abrupt end with a single phone call. Eventually, a unique gift for her 50th birthday was the catalyst for a new…
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I’m starting a series with one of my favorite topics; online courses and memberships. There’s so much to review here and I’m breaking it up into a series so I can cover it all. I jumped into this a couple of years ago with some of my clients and I want to share what I’ve…
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Pinterest is so much more than boards with pretty pictures! Today Pinterest expert Penney Fox talks about how to use the platform as a key tool to drive traffic to your website and increase your customer base. Penney has been a Pinterest expert since 2011 and is an amazing source of information (I know because…
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What is resilience? Today my guest Taryn Abrahams helped me see that resilience isn’t just about pushing through and surviving. She helped me see that it’s about mental toughness and mindset. Resilience is definitely a long game strategy! Resiliency defined: Developing the skill to be able to notice your own thoughts, unhook them from non-constructive…
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This topic is near and dear to me. I know it’s not sexy, but it’s so important I knew I had to have an episode about keywords. Here’s why it’s important. Keyword research leads to being found online. Which is the entire point of having a website and online presence. I know there is a…
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Today, I dive into the topic of processes following a conversation with Krista Smith (who was a guest in episode 16), when we talked about how to create them for your business. I’ll share my best insights that resulted from that call—as well as a few bonus tips related to those “slivers of time” that…
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Did you listen to last week’s episode? In it, I talked about the different ways to identify content themes and the many uses of themes. Today, I’ll show you how to take those themes and go further into planning a system that grows out of them. I break it all down in the following ways:…
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Today, I’m talking about all things “themes.” I share how important it is to have content themes (also known as content pillars or buckets) in your business. Because if you truly want content that resonates with your audience and builds a relationship with them, then focusing on content themes is a must. Here’s what we’ll…
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