PODCAST
In a world where everyone is doing - its easy to get lost in a sea of comparison, secret tricks and promises of overnight success.
The Long Game is my approach to business - the actual day in and day out philosophy that you have to show up, you have to do the work, and there’s no quick fixes for long term success.
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In this episode, we’re exploring the tools used by one of the biggest theme parks, Universal Studios. By studying their systems and processes, we can learn how to use the same tools in our own businesses and play the long game like a pro. Here are some of the things Universal Studios does right to…
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Branding is one of the most important factors in your business. It’s more than just a set of pretty colors and fancy fonts. It’s what sets you apart, how your audience can identify you, and the expectations you set about what you do and who you are. It is the first level of communication you…
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I’ve been where you are – struggling to make informed marketing decisions and wanting to drive growth for my business. By diving into Google Analytics, I discovered the importance of audience segmentation, targeted ads, and remarketing to increase conversion rates and engage potential customers. I’m sharing what I’ve learned so you can get better results…
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As business owners and entrepreneurs, we experience so many different situations that require us to be light on our feet and we have to make quick decisions. In those times, it’s all about making the decisions now. But other times, there’s a need to make calculated, data-driven decisions. And I think a lot of us…
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One huge category of online products today is online courses, and they vary in topics, industries, audiences, and even sizes. Some courses have hundreds to thousands of participants, and these are the ones with the goal of hitting the most numbers they possibly can. “Courses get to be intimate spaces. They don’t have to be…
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I love and have embraced the term “intentionally selfish” since I first heard it. To be intentionally selfish is to be unapologetic for raising yourself up. It is to give yourself what you need to heal, and to let go of all the shame from the experiences you went through. This episode is all about…
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In this episode of The Long Game, I’m taking you on a creative journey, exploring the process of illumination, evaluation, and verification of unique ideas and experiences to discover the universal concepts of creativity. We often think the creative process is individual and varies from person to person, but I’ve learned that there are some…
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As entrepreneurs, we sometimes get so involved inside our own products, systems, and workflows that we can’t see things from a client or user-experience perspective. This is why it’s so valuable to have someone else tell you about what works, what works well, and what has room for improvement. This is where feedback comes in.…
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We all know how important communities are for our businesses. We build them and are a part of them. They’re there for conversations, support, exploration of ideas, and even sales. Our community can help our business grow, and yes, sometimes even survive. So how exactly do we build and foster our communities? Is social media…
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The New Year is here and with it comes a wave of energy and universal momentum where everybody is gearing up for the year ahead. Now is the time that everyone is reflecting, planning, and making goals and visions. “It’s about vision. Having a vision for where you want to go and an idea of…
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Be inspired to get out of your own way!